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Joe Phillips

Joe Phillips is a zoologist, entrepreneur, and business strategist whose journey spans from the African savannah to The Apprentice boardroom. After earning a 1st class BSc in Zoology from Exeter and specializing in Ethology at Oxford, he worked with anti-poaching units in South Africa and later transitioned into business.


Joe founded Surf Balm, a sustainable cosmetics brand that grew from a university bedroom to 100+ retailers across the UK, Europe, and South Africa, landing him a spot on BBC One’s The Apprentice, where he pitched to Lord Sugar. He has since worked at P&G and now helps global enterprises unlock C-level growth strategies at GDS.


Now, he joins Beyond the Boardroom with Aleksandra King to share his adventures in business, conservation, and survival—both in nature and in the corporate world.

https://www.linkedin.com/in/joe-phillips1/

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